Over 12,500 square metres, London Design Fair has exceeding all expectations this year. 250 independent designers and brands, 200 global brands and 15 country pavilions have filled The Old Truman Brewery in the heart of Brick Lane. Here’s DWD’s wrap up and what you can expect to see this weekend at London Design Fair.
After 10 years of of exhibiting, the curators of Tent London, Super Brands London and the Country Pavilions, have merged these iconic events under one name. Although the name may have change, the mission is still the same; promoting the rich diversity, energy and creativity that London’s design scene embodies.
Although it may feel like you’ll never find the exit as you weave through the various spaces and levels of The Old Truman Brewery, the journey throughout the fair is an enjoyable exploration of today’s design industry. From pottery and prints to tea cups and tiles, popular materials to work with in 2016 seem to be ceramic, wood and wool. Natural and organic design processes are ever so prevalent and the textural beauty of these products perfectly complements modern home interiors.
Key trends that the London Design Fair have established in 2016 include:
- Refined Craft: a celebration of artisanal skill and time-intensive processes that cannot be mimicked in mass production, this trend revolves around the use of traditional design techniques and preference of natural materials including wood and glass. The craftsmanship of the Byron furniture collection by The Galvin Brothers is you’re interested in traditional joinery techniques and highly refined forms.
- Child’s Play: bringing back humour and vibrancy into furniture and accessories, this theme sees designers using bold primary colours and simple shapes to experiment with scale and proportion. Look out for the giant marbles by Kosmosphaera that will have you reminiscing school playground tournaments.
- The Collectors: inspired by the appearance of personalised home museums, this trend admits that one is no longer enough. Groups of objects, from ceramic pots and vases to lighting being multiplied for impact. Be sure to check out Ella Robinsons’ Minibeasts at the British Craft Pavilion.
- Biophilia: the house plant continues to be a popular theme across a variety of categories. As more and more research showcases how plants can reduce stress levels and create soothing environments, planters and plant imagery are extremely popular. MissPrints’ Plants and Ferns wallpaper is to die for!
- Colour Clash: colour rules are being abandoned and a playful mix of bold and chaotic colour palettes is an unexpected yet refreshing trend at this year’s fair. Out with the minimalism and in with Maximalism, look out for cushions in vibrant, geometric patterns and colourful additions in ceramics and servingware.
London Design Fair is running until Sunday 25th September at The Old Truman Brewery and you can grab yourself a ticket online or at the door. If you’re looking for something to do this weekend, head to London Design Fair; it’s worth it!
One of my favourite stands at London Design Fair was Arran St East. Their opposites tea cups are adorable!!!